Get the real picture of marketing channels customers use to convert! Weighted paths across multiple channels, timing, channel characteristics, etc.

Noted That:

To install correctly this marketing-performance.zip.
Fisrt Download the marketing-performance.zip to your computer
Extract/Open marketing-performance.zip to Your Computer.
Then, Find readme.txt file inside marketing-performance.zip and Open readme.txt.
Now, Read the Requirements of this plugin. Which Wordpress Version and PHP Version are required to run this Plugin in Your Wordpress Site.
Then, Follow the the Tips Below.

Start the Tips:

1. First Download "marketing-performance.zip" Plugin to your Local Computer. (Click Download)

2. Then, Login to your "yourdomain.com/wp-admin" Dashboard.

3. Then, Click on "Plugins" + "Add New" from left sidemenu of Dashboard.

4. Now, Click on "Upload Plugin" button.

5. Now, Browse "marketing-performance.zip" Downloaded plugin from your computer, Where you downloaded marketing-performance.zip According to Step – 1 Above then, click on "Install Now"

6. Now, Click on "Active Plugin"

7. Then, See left sidemenu. "Marketing Performance" folder is added on left sidemenu. Now, Click on "Marketing Performance" folder.

Noted that: If you do not see "Marketing Performance" folder on left sidemenu then, see at left sidemenu "Settings" or "Tools".

8. Now you configure yourself oR Watch video tutorial below about Marketing Performance Configurtions and Settings or How to work "Marketing Performance" in your WordPress site.

After Activated Plugin According to Step-6 then,

Go to "Plugins" + "Installed Plugin" from Wordpress Admin Panel Leftside Menu.
or Direct go to: https://yourdomain/wp-admin/plugins.php
Then, Find "Marketing Performance" Activated Plugin from Plugin List.
Then, Click on "Settings" from Plugin that is Marketing Performance
Now, Edit/Add/Config the setting and Click on "Save Changes" button,

Guide
Install the plugin and activate it. You can then setup some channels, campaigns, and delivery events. There is a test data generator that will help you input some tests, run the computations, and see the results. When you are satisfied, de-activate the plugin and all the click-throughs and conversions will be removed. However channels, campaigns, and delivery events will be persisted. If you want to purge that data, you will need to go to the posts and delete them manually. Once you re-activate the plugin, the plugin will start capturing data again. An automated compute step runs daily.

Guide

Install the plugin and activate it. You can then setup some channels, campaigns, and delivery events. There is a test data generator that will help you input some tests, run the computations, and see the results. When you are satisfied, de-activate the plugin and all the click-throughs and conversions will be removed. However channels, campaigns, and delivery events will be persisted. If you want to purge that data, you will need to go to the posts and delete them manually. Once you re-activate the plugin, the plugin will start capturing data again. An automated compute step runs daily.

channels, multiple, across, timing, paths, channel, characteristics, weighted, picture, marketing,

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Reffered: https://wordpress.org/